Let’s talkMarketing infrastructure for preconstruction sales.
Connecting your marketing spend to units sold.
01 / The practice
You have a project to sell.
Make every part of the system work toward it.
For developers and the brokerages that sell for them, Insignia + Co. owns what happens above the campaign: the strategy, the systems, and the accountability for what the spend returns.
The marketing technology, data, and reporting that connect marketing to sales outcomes.
Infrastructure you own.
AI where the hours saved and revenue opportunity justify it.
Built into the way your team works.
Senior, client-side ownership of the plan, the budget, and the agencies.
The person in the pitch does the work.
02 / Where we start
The Growth & MarTech Audit
Every engagement starts with a clear view of your marketing infrastructure. Find the gaps, identify the opportunities, and build a plan sequenced by return.
Start with the auditMarTech Stack MapWhat you have. How it connects.
Lead flow diagnosticFrom the first touch to the contract.
Attribution gapsWhere the spend-to-sales story breaks.
AI opportunity mapWhere automation can do useful work.
A 90-day roadmapPriorities sequenced by return.
The roadmap is yours to keep, whether or not we build it together.
03 / Your partner
Giovanni Insignares
Founder, Insignia + Co.
Seven years across luxury residential, multifamily, and mixed-use development in South Florida, owning marketing, technology, and agency relationships.
Systems and marketing, led by the same person. A small, capped roster keeps the work senior and the accountability direct.
Related GroupSenior Digital Marketing Manager
MG DeveloperMarketing Director
04 / Let’s connect
Start with a conversation about your project,
your systems, and what comes next.